OB launches Cass Fresh campaign with a unique brand design
OB launches Cass Fresh campaign with a unique brand design
  • 이경식 기자
  • 승인 2014.05.28 11:54
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As official sponsor of FIFA World Cup 2014

With less than a couple of weeks to go before the opening of FIFA World Cup championship in Brazil scheduled for June 13 to July 14, 2014, Korea’s No. 1 beer brewery OB Beer has embarked on World Cup cheering support in earnest rolling out new Cass Fresh Worldcup Special Packages. OB Beer is an official sponsor of the FIFA World Cup 2014.

Cash Fresh Worldcup Special packages will be made available at retailers and convenient stores toward the end of May nationwide.
Oriental Brewery Company, one of official sponsor for FIFA Worldcup, has launched a special "Cass Fresh" edition with a unique brand design featuring enthusiastic soccer fans and the World Cup trophy to give a dynamic brand image of OB Beer during the Worldcup period and beyond.

Below the brand of Cass Fresh beer, official logo of Worldcup 2014 has been placed to show the Cass Fresh beer is the first-ever Korean-made beer which has been designated as an official sponsor of the international soccer event.

Against this backdrop, OB Beer is ready to embark on various promotional events for Bubble Soccer Tournament, Club Cheering Squad competition and other World Cup marketing activities.

Wishing all the best for the forthcoming FIFA Worldup 2014, OB Beer is ready to support all the cheering activities here and in Brazil for the Korean national team as well.

OB Beer is determined to show Cass Fresh is truly a symbol of challenging spirits of Korean youth who are heroes of the world soccer festival.

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