Kim Byung-jun, CEO of the handmade tailor shop "Verdi"
When I visited the handmade masterpiece "Verdi" near Rivera Hotel in Cheongdam, Gangnam, Seoul, I had a strong impression that made me doubt my eyes.
I felt like I was immersing myself in the sophistication and charm of "Verdi" CEO Kim Byung-jun.
From his crisp white shirt to his dark turquoise suit and unique tie, he exudes an image of an active and ambitious businessman who is full of smartness. It's hard to believe that a masterpiece of purely handmade, non-sewn custom suits has been created by a master craftsman.
35 years of experience shows in the results.
A handmade custom suit requires more than 1,000 processes, including sewing.
That's why the fine lines and durability of the suits make them worthy of being called luxury suits. In particular, Korean celebrities, entrepreneurs, and even celebrities are wearing them. A few years ago, before the corona pandemic, Kim's craftsmanship was widely recognized by fashionistas in Italy, the world center of fashion, even in overseas markets.
He is frequently visited by foreign ambassadors to Korea. He has a reputation among diplomats that they often visit the store to have their suits and women's suits customized and sent to their home countries.
Mr. Kim is working hard to ensure that luxury suits made by Korean craftsmen will be recognized and praised in the global market in the future.
He is also doing his part in private diplomacy to promote the country. Mr. Kim's hometown is Chungcheongbuk-do, and he has a special love for his hometown. He is also active in the Chungwoo Club in Seoul and is currently the chairman of the Environmental Conservation Committee of Lions Clubs International District 354, focusing on social service. He also serves as the secretary general of the Global Image Forum, an organization that has been in existence for three years, where he has been reflecting on his abilities through lectures by new intellectuals and making great efforts in social service activities.
In addition, Mr. Byung-joon Kim has been living by the principle of self-management, which is very rewarding and an example for others.
He has completed a total of 64 marathons and is known for his many hobbies, including triathlon and mountain climbing, and for his close friendships with many people. Mr. Kim is now in his early 60s, but I wonder if that explains why he looks so cool and energetic in his early 50s.
Mr. Kim defines a tailored suit as the best way to express one's comfort and individuality.
Verdi Specialty
53-3, Cheongdam-dong, Gangnam-gu, Seoul 02)3444-0059
