U.S. tech giant Apple Inc. started sales of the new iPhone 8 smartphones in South Korea on Friday, with the devices receiving a relatively tepid response from local users, industry watchers said.
According to sources, the preorders for the iPhone 8 smartphones were only 60-70 percent of the iPhone 7 series in South Korea.
Industry watchers said the sluggish sales of the iPhone 8 came as some Apple users in South Korea are waiting for the iPhone X.
The U.S. company has not yet decided on the release date of the iPhone X for South Korea.
The iPhone 8, which maintained most of the design of its predecessor, comes with a price tag of 946,000 won (US$851) for a 64 GB edition. The 64 GB iPhone 8 Plus is released at 1.07 million won.
SK Telecom Co., the largest mobile carrier here, said 55 percent of its preorder customers for the iPhone 8 series were in their 20s. (Yonhap)