Hyundai Motor Co. said Sunday sales of its i30 hatchback surpassed a cumulative 1 million units in the European market since its launch in 2007.
The South Korean auto giant said more than 1 million compact cars were sold in 28 European Union countries and four members of the European Free Trade Association as of the end of the first quarter.
The number is noteworthy since the market for compact cars is extremely competitive on the continent amid established leaders like German automaker Volkswagen's Golf.
Hyundai Motor began the mass production of the i30 at its plant in the Czech Republic to meet the growing demand for smaller cars. Mass production began about one year after construction of the factory was completed in September 2009.
The company also said a cumulative 11,113 units of its high-performance i30N model have been sold in Europe since its launch in 2017.
Hyundai Motor Company has been a pioneer in the Korean auto industry, independently producing Korea’s first car and developing proprietary technologies that met global standards.
According to Hyunda Public Relations sources, advancing into the global market, Hyundai Motor now has a production capacity of 5.3 million vehicles per year at 20 plants in eight countries, including the United States, China, India, Turkey, Russia, the Czech Republic, and Brazil, and reaches out to its customers through a network of 24 sales offices and 6,150 dealerships in over 196 countries, securing its position as one of the world’s top global automakers.
Hyundai’s brand value has also risen steadily, reaching the 35th position and a value of US $13.2 billion in 2017, according to global brand consultant Interbrand’s 100 Best Global Brands report.